$3M in 6 Months: How a Cannabis Brand Scaled Sales with a Fully Outsourced Team
See how a growing cannabis brand hit $3M in sales in just 6 months using Pivot X’s outsourced sales team model. From building the sales infrastructure to managing reorders, we helped scale revenue without the overhead or hiring headaches.
The Client:
A rising cannabis brand with unique product formulations and ambitious growth targets across dispensaries in the U.S. The internal team was lean, juggling production, compliance, and distribution—but lacked the infrastructure and bandwidth for aggressive sales outreach.
The Challenge:
- No internal sales team or process
- No CRM or dialer setup
- Needed a solution that could scale fast, close deals, and remain fully compliant
Hiring a traditional team would take months—and the brand needed results yesterday.
Our Process:
Step 1: Sales Infrastructure Setup
We built the full sales stack from scratch, including CRM setup, custom lead pipelines, VoIP dialer integration, and tracking dashboards. We also aligned the team structure with the client’s regions and licensing limitations.
Step 2: Full Team Deployment
Within 10 days, we hired, onboarded, and trained 4 sales agents and 1 account manager in our overseas office. All agents were equipped with:
- U.S. phone numbers & local area codes
- Product knowledge training & compliance briefing
- Sales scripts, objection handling, and outreach sequences
Step 3: Lead Generation & Qualification
Pivot X handled all cold lead generation, list building, and qualification using smart segmentation. Daily reporting was shared with the client, including call logs, follow-ups, deal stages, and potential high-volume partners.
Step 4: Conversion & Long-Term Account Management
Agents worked in sync with the client’s marketing calendar and promotions. The account manager maintained active relationships, coordinated reorders, and ensured customer retention.
The Results:
- $3.2M in wholesale orders closed within 6 months
- CRM database built from scratch with over 9,000 qualified leads
- Average deal size increased by 27%
- 24/7 sales pipeline visibility with live dashboards
Key KPIs:
- Revenue Generated: $3.2M in 6 months
- CRM Leads Built: 9,000+
- Average Deal Size: +27%
- Time-to-Launch: 10 days
Client Quote:
“We didn’t even have a CRM—now we have an entire sales department. They built everything, trained the team, and made it rain. I wish we started sooner.”
